Free tool

Cold email personalization checker

Score a cold email with rules for names, specifics and generic openers. The score is a heuristic. It does not predict replies or inbox placement.

How it works

  1. Paste the email and, if you want, the name, company, role or detail you expect to see.
  2. Rules check those details, generic openers, a question, length and leftover placeholders.
  3. The score is the sum of those rules. Each line says what was added or removed.

Questions

Is the personalization score a reply prediction?

No. It is a heuristic from the rules listed under the result. It does not estimate reply rate, meetings or deliverability.

What if I leave the detail fields empty?

The page then scores shape only: openers, questions, length and leftover placeholders. Add a name or a detail if you want those checks.

Does a high score mean the email is good?

No. The rules cannot tell whether the detail is true, relevant or welcome. A specific sentence can still be a poor reason to write.

Are generic openers always wrong?

No. The page marks a few very common openers so you can see them. Keep one if it is honest for that recipient.

Is the email uploaded?

No. Scoring runs in the browser.